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A richer Fathom alternative.
Fathom is privacy-friendly and easy to install, but teams that need visitor journeys, AI answers, funnels, and broader reporting can get those workflows in Reignat.
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$9/moFathom
$15/moReignat
< 1 KBFathom
~2 KBReignat
10K+Fathom
100k| Reignat | Fathom | |
|---|---|---|
AI AssistantAsk questions about your traffic in plain words and get instant answers with charts. | ||
Weekly digest reportA summary of visitors, top sources, and trends delivered to your inbox every week. | ||
Unlimited websitesTrack every site you own under one account, with no per-website fees. | ||
Real-time analyticsWatch active visitors, pageviews, and countries update live, second by second. | ||
GDPR-friendly trackingPrivacy-friendly web analytics that stores no personal data about your visitors. | ||
Cookieless trackingNo tracking cookies means no cookie consent banner on your website. | ||
Funnel analysisMap your conversion steps and see exactly where visitors drop off. | ||
Visitor-level dataFollow individual visitor journeys from first pageview to conversion. | ||
Identify usersConnect sessions to your own user IDs to recognize logged-in customers. | ||
API accessQuery stats, pages, referrers, and countries programmatically over a REST API. | ||
Starting priceThe monthly price of the entry paid plan. | $9/mo | $15/mo |
Script sizeThe weight of the tracking snippet your visitors download. Lighter keeps pages fast. | < 1 KB | ~2 KB |
Events includedMonthly pageviews and custom events included in the starting plan. | 10K+ | 100k |
* Competitor details are simplified for quick comparison and may vary by setup, account configuration, and plan.
Reignat vs Fathom, in detail
The substance behind the checkmarks, one topic at a time.
Pricing
Fathom starts at around $15 per month for up to 100k pageviews, with tiers above that as your traffic grows. The pricing is fair, but every tier buys the same aggregate dashboard.
Reignat starts at $9 per month and scales by monthly events, with every feature on every plan: funnels, visitor profiles, revenue attribution, realtime, and the AI assistant are all included from the first tier.
Beyond pageviews
Fathom excels at aggregate analytics: total visitors, top pages, referral sources. It is clean and fast, but you only ever see the big picture.
Reignat shows the individuals behind the numbers. Visitor profiles reveal each journey across sessions, so you learn not just how many converted, but who, which pages they read, and how they found you.
Privacy and compliance
Both tools are built with privacy at the core. No cookies, no cross-site tracking, and GDPR-friendly defaults that spare your visitors a consent banner.
Reignat stores no personal data about your visitors, never sells or shares analytics data, and gives you full control to view or delete anything collected.
Setup
Both tools install with one script tag and no configuration. Fathom helped make simple setup the standard, and Reignat keeps that bar.
Reignat adds framework guides for Next.js, React, Vue, WordPress, and plain HTML, one-line custom events, and payment-provider integrations that switch on revenue tracking in a few clicks.
Performance
Fathom's script is light, and Reignat's is lighter still at under 1 KB. Neither will slow your pages down.
Reignat also measures performance for you: Core Web Vitals collected from your real visitors on every page load, so you catch slow pages before they cost you traffic or rankings.
Reports vs answers
Fathom gives you a tidy dashboard and email reports. Reading between the lines is still your job.
Reignat's AI assistant answers questions in plain words: ask what changed this week or which source converts best, and you get the answer with the chart to back it up.
Support
Both products are backed by small teams that answer their own support inboxes, which beats any enterprise ticket queue.
Reignat support comes straight from the people building the product, with real answers to setup and tracking questions and priority support included on paid plans.
How to choose between Fathom and Reignat
Choose Fathom if aggregate, privacy-first pageview stats are all your reporting will ever need.
Choose Reignat if you want the same privacy-first approach with journeys, funnels, revenue, and AI answers on top.
Choose Fathom if...
- Aggregate traffic stats cover all your needs.
- You never need visitor-level context.
- Your reporting is a single weekly glance.
Choose Reignat if...
- You want privacy-friendly analytics with more depth.
- You need funnels and individual visitor journeys.
- You want revenue attribution tied to your traffic.
- You value AI answers and realtime views.
Fast migration plan
- 1Add the Reignat script to your site.
- 2Recreate your Fathom events as Reignat events.
- 3Run both tools briefly, then finalize the switch.
Questions about setup or migrating?
Reach out at support@reignat.com and we will help you move over. Done-for-you setup and migration help is included.
What changes after moving from Fathom
Instant familiarity
The dashboard reads as clean as what you are used to, with realtime visitors and sources one glance away.
Context you were missing
Visitor journeys and funnels start answering the why behind the numbers Fathom only counted.
Revenue in the picture
Connecting your payment provider ties traffic to sales, turning analytics from a report into a growth tool.
Everything you get with Reignat
Traffic, visitor journeys, revenue, and performance in one dashboard your whole team can read.
Revenue Attribution
Connect every sale back to the page, source, and campaign that earned it, so you know exactly where to invest.
Explore revenue attributionVisitor Profile
Follow each visitor from first click to conversion, with full journeys, sessions, and the moments that mattered.
See a live profileNo cookie banners
Reignat is cookieless and privacy-friendly by default. No consent banners and GDPR-compliant out of the box.
Go cookielessMonitor traffic from AI tools
See how much traffic ChatGPT,
Claude,
Perplexity and other AI assistants send your way.
Global Audience Insights
See the countries, cities, and channels your audience arrives from, and spot new markets as they emerge.
Watch traffic livePerformance
Track Core Web Vitals on every real page load and catch slow pages before they cost you visitors.
Check your vitalsExperience score
Funnels
Map the steps that matter, see exactly where visitors drop off, and fix the leaks that cost you conversions.
Find your drop-offsAI Assistant
Ask questions about your traffic in plain words and get instant answers, charts, and filters built for you.
Ask your data anything
Ready when you are.
Ask anything about your traffic, or start with one of these.
Frequently asked questions
Keep privacy.Add context.
Switch to privacy-friendly analytics with clear reports, richer visitor insight, and a setup your team can understand in minutes.